Inside Andhra’s millet push that is turning women into entrepreneurs
GS3अर्थव्यवस्था · विज्ञान-तकनीक · पर्यावरण · सुरक्षा· Animal husbandry, fisheries & allied· Prelims + Mains·
चर्चा में क्यों
The Society for Elimination of Rural Poverty (SERP) and NRLM are training women in Andhra Pradesh to transition from domestic cooking to running millet-based enterprises.
पृष्ठभूमि
The initiative involves a partnership between SERP, NRLM, and Vishalakshi Innovations for Sustainable Value Chain (VISV). Training is conducted at SVR Industries in Pendurthi, focusing on recipes, business planning, and market access for millet products.
प्रीलिम्स के लिए तथ्य
- संस्थाSERP: Society for Elimination of Rural Poverty, an agency in Andhra Pradesh
- संस्थाNRLM: National Rural Livelihoods Mission, a central government mission
- तथ्यTraining includes support for setting up mobile 'plug and play' millet carts
- स्थानPendurthi: Location of the training program in Andhra Pradesh
मेन्स के लिए
Q. Discuss how promoting millet-based value chains can serve as a tool for women's economic empowerment and rural livelihood diversification in India.
उत्तर के आयाम
- Value chain integration: Linking small-scale cultivation to market-ready processing and retail
- Livelihood diversification: Transitioning from subsistence farming to entrepreneurial ventures for rural women
- Market access barriers: Addressing the need for 'plug and play' infrastructure to reach urban and rural consumers
कीवर्ड: Value Chain · Women Empowerment · Livelihood Diversification · Sustainable Agriculture · Entrepreneurship
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