Prime Minister Narendra Modi urged ministers to boost Instagram use and engage
Prime Minister Narendra Modi urged ministers to boost Instagram use and engage with youth directly on July 24. Ninety-seven percent of the cabinet increased activity, posting 1,179 posts in a month, up from 797 previously. Home Minister Amit Shah and External Affairs Minister S Jaishankar saw significant follower growth despite moderate posting frequency. Nitin Gadkari lost followers. The shift aims to connect with Generation Z ahead of the 2029 elections.
20 AUG 2026
— The Hindu
Prime Minister Modi called for increased collaboration between government departments, universities, and youth to foster innovative policy solutions.
22 AUG 2026
— BBC
Prime Minister Modi is using Instagram to connect with Gen Z, but his efforts are met with skepticism and mockery from young users.
25 AUG 2026
· THIS STORY — NDTV
Prime Minister Modi directed ministers to increase Instagram engagement with youth, resulting in a significant increase in posts and follower growth.
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